and I'm a Peak Performance Specialist
I’m passionate about supporting people and organisations to find and foster enduring value through building leadership skills, independent education and financial literacy.
My mission is helping others to overcome limiting beliefs, connect with their purpose and advance professionally and sustainably to improve individual life quality and social equality.
Health.
Wealth.
We all have different values to guide us like a compass through our life, some we may learn at home or school while others may elude us and prompt us to seek answers.
I believe the art of value is an intricate process commencing with identification, advancing to pursuit and landing into management – while ever seeking validation.
In my many roles as journalist, entrepreneur, advisor, director and advocate the constant is independent education, founding my process of unlocking the art of value.
Peak performance specialist
Award-winning entrepreneur & director
Helping to find and foster enduring value
Lel Smits is widely regarded for her ability to translate complex financial concepts into accessible education to amplify value. As an experienced finance journalist and awarded entrepreneur and director Lel has interviewed and supported hundreds of listed companies and executives. Lel advises, educates, trains and empowers people and organisations to embrace personal and professional leadership through teaching the art of value. Contributing as a leading voice on financial literacy, Lel writes, creates and collaborates with organisations to improve health, wealth and wisdom in our community. Lel's education-backed approach injects confidence into socially conscious professionals seeking transformation, commercial performance and enduring fulfilment.
Advisory.
Through my professional role as an Executive Director at The Capital Network I support entrepreneurs, innovators and investors. My ability to add value to ASX-listed companies is founded through extensive experience as a global broadcast finance journalist, foreign correspondent and consultant, having supported in excess of 700 executive clients. My advisory encompasses best practice corporate governance, Environmental, Social and Governance (ESG) and the ability to facilitate valuable introductions within the financial community.
Creation.
Empowerment.
As a writer and financial wellbeing advocate I integrate my service and activism into educational content that I deliver to inform and inspire. Drawing on my challenges as an indebted student, journalist, entrepreneur and advisor I tailor content and presentations to the audience through my own personal and professional journey. My content is designed for maximum engagement and best suited to groups of aspirational individuals looking for credible education, insightful data and a powerful and enduring impact.
Through my volunteer roles as a Director at Australian Shareholders’ Association and an Ambassador at Women on Boards I am passionate about empowering our community with advocacy, education and opportunity to advance personally and professionally. Through providing independent education I highlight credible information and resources to support financial literacy and empower all individuals to live a life of purpose, meaning and fulfillment.
New York Stock Exchange, Wall Street
Studied
Master of Arts in Journalism
Bachelor of Arts
Bachelor of Media
Diploma of Investor Relations
AICD Directors Course &
NFT Directors Course
Awarded
2021
2020
2020
2019
2019
2018
2021
2021
2021
2022
2022
2022
2022
2022
2023
2023
2023
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2024
2024
+30,000
Impact
+1600
+1 million
+800
+250
+700
14
~200
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“Having a mindset of learning is the most important tool to equip you with the knowledge about how you can create and build wealth.” - Lel Smits
"With diversity and inclusion we include not only opinions and belief systems and different approaches to working, but essentially we are seeing boards that are uniting the community in ways that they haven't done before." - Lel Smits
"Focus on the future when deciding where to invest, and remember that while markets will always go up and down, the power of compounding returns over time remains." - Lel Smits
"The key thing to remember with niche investments is that they are often not regulated and when an industry is not regulated it represents risks." - Lel Smits
“Environmental, social and governance (ESG) can be complementary to a range of investment strategies as it functions as an overlay identifying key issues of importance.” - Lel Smits
"I think environmental, social and governance (ESG) considerations are no longer negotiable and MarketLit’s focus on sustainable and ethical investing highlights how listed entities are working to change the world for the better." - Lel Smits
"Influencing the move to equality have been prominent business leaders and equality advocates, community and industry groups and the media. We are now seeing an increasing focus not just on diversity, but publicly celebrating those who facilitate it." - Lel Smits
“ASIC’s involvement in MarketLit: Australia's first millennial and Gen Z investment conference validates the importance of connecting to emerging investors.” - Lel Smits
"Having spent my career in financial markets I remain horrified at the high levels of anonymous abusers on social media. Women in male dominated industries are at particularly high risk of being ridiculed online for no more than being a woman." - Lel Smits
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